What can your data do for you?
When correctly implemented and interpreted, web analytics provide eCommerce merchants with a wealth of valuable, actionable data that can be leveraged for great benefit. The data derived from a proper implementation can tell an experienced interpreter where your sales are coming from, the amount of revenue generated from each of your online marketing efforts, what your customers are looking for, and where they are being lost. Analytics can also serve as a control and feedback loop for diagnosing coding problems, compatibility issues, improving your SEO, and increasing your store’s conversion rate. This is why every development project executed by Blue Acorn must undergo our Google Analytics Tracking Checklist before going live.
Blue Acorn has a wealth of experience in the implementation, training, and interpretation of web analytics from all of today’s most popular applications. We dedicate a Google Analytics IQ professional to all of our analytics customers. If you feel you’re not taking full advantage of the data your online store is capable of providing, contact us for more information on how we can help.
Which analytics service is right for you?
Although we are able to customize our service offerings for all of our clients, we generally find our customers who are seeking help with their analytics fall into one of the following three tiers:
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Tier 1
Tier 1 is for our clients whose store’s analytics have already been implemented correctly and who are looking for a one-time expert interpretation of the data derived from that implementation, where they will receive a list of actionable and data-driven recommendations.
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Tier 2
Tier 2 is for our clients who don’t already have their analytics correctly implemented, or for those who would like a more in-depth list of our data-driven recommendations.
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Tier 3
Tier 3 is for our clients who want to know as much as they possibly can and most importantly, what to do with that information on an ongoing basis.
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